Learn make-up artistry, in 7 simple lessons, so that you can confidently share your love for makeup with friends who will be eager to use your services.

Are you already in the beauty industry and want to elevate your makeup artistry skills?

Imagine... 

• Feeling fully confident training your clients to enhance their natural beauty
• learning the skills to be the go to makeup artist for special occasions and photography shoots 

Introducing Ali's Make-up Artistry 

Inside, Ali will help you to discover your creativity through learning new skills which in turn will give you more life choices and create freedom for yourself, as you grow a flexible business in makeup artistry.

Inside you will learn..

All the pro tools & techniques to wow your clients and get ongoing referrals

How to do makeup for those everyday clients that want to look their best for a special occasion or event

Tips and tricks you need to enhance your clients natural beauty for that special day

Discover how to bring out your clients best features for them to stand out in their professional headshots

Discover how to make your clients feel, like they have bloomed from a tight bud to a beautiful rose, by bringing out their inner beauty through the colour and application of makeup.

Step by step tutorials will be at your fingertips to shape and sharpen your makeup artistry skills to practice and build your portfolio 

Make-up Artistry

Learn all the pro tools & techniques to wow your clients and get ongoing referrals

Pro tools and techniques for everyday make-up, including key people skills to empower your clients. Learn how to be empathetic to your client’s wants and desires, put them at ease and learn how to lean in, listen and respond to their needs. Discover how to look after all skin types and sensitives with a range of professional products that can supplement the client's personal favourites.

Meet your host, Ali Oswald

I’m an extremely passionate beauty consultant & entrepreneur with 35+ years of experience running my own hair, skin care and makeup artistry business; Ali's.

My focus is always to build your confidence to help you become successful in the makeup artistry industry, building your own sustainable business. 

I've partnered with Mary Kay Cosmetics for over 20 years, as I've found their products are perfect for all skin sensitivities and have such a wide variety of choice for every skin type and tone. But you don't need to partner with a cosmetic company to run a successful business, though the support you get is an amazing addition. 

I started training other beauty-preneurs in 2005 and now run a team of 100+ ladies who all get regular support and advice as they grow their own business. 

The online training that I share now in the Make-Up Artistry Academy are the exact skills I used to become a Top Sales Director with Mary Kay Cosmetics, at the same time as running my own independent business

The Story Behind the Training

Over the last 30 years, I've shown thousands of (regular/normal) women how to apply their makeup for an everyday look, using my unique step-by-step Make-Up Artistry approach.

When Covid hit, I thought that the beauty industry was going to be hit hard. Thinking on my feet, I quickly pivoted my business; learnt a few different approaches so I could share my step-by-step skills online instead. These changes were received exceptional well and my business continued to grow despite the adversity I saw all around. 

Many have asked me to share my secrets so they too can apply the same methods to create their own successful business, but running a successful business meant that time never quite allowed this idea to get off the ground... until now!

With online skills affirmed, this became the perfect time to set up my Make-Up Artistry Academy, supporting others to build their own make-up artistry business which could operate face-to-face or online.

By opening-up an affordable route for ambitious independent women with no previous industry experience to earn independently, is something I'm really proud of and know you will be proud of your make-up artistry business too, as you see the impact you can have on women everywhere.

What makes Ali’s Makeup Artistry different?

Ali's training is not about catwalk glamour, instead we focus on how to look after the everyday woman who maybe feels shy, un-confident and wants to look like their best self and isn't sure how.

You will 
💎 Learn how to be empathetic to everyone's wants and desires, so your clients feel at ease and comfortable around you as you learn how to lean in, listen and respond to their needs

💎 Know how to look after all skin types and sensitives with a range of professional products that can supplement the customer's personal favourites

💎 Build a profitable independent business that provides the flexibility to work around your family and life commitments

💎 Have Ali as your personal cheerleader to ensure your success when you follow her easy step by step training and submit the homework tasks - as practice really does make perfect!

At the end of the training you will receive a certificate to pin up on your wall for your clients to be reassured that you're an expert in your art.

Bonuses

When you sign up you will receive these amazing bonuses:

 Start-up Kit: Option to order products at a discount price through Ali, saving you significant £££ off retail prices.

 Bonus Private Check-in Call (30 min) with Ali to answer all your questions when you are mid-way through the training - value £67

Ali’s Make-up Artistry 

What's included:

• Comprehensive training videos and worksheets - value £997

• 45 min one-to-one Kickstart Zoom call with Ali - value £67

• Individual accountability on the milestone document to record progress - value £1000

• Exclusive Product Discounts - value £100’s

• WhatsApp support throughout; weekdays between 2-8pm - value £400+

• Certificate on completion 

• Bonuses valued at over £200

Total Value: Over £3000

Your Investment: £297

Terms and Conditions

It's important your 100% in and 100% committed to do the assignments given throughout  this course to achieve mission accomplished. I require you to turn in all your portfolio pictures and supporting evidence in order to be eligible for the certification that you can hang on the wall to show your clients. 

You will have full access to all the trainings so you can refer back again and again.

Set up a call with Ali to to check this is right for you:

Text Ali on 07817 413025